Since I’ve been going in a bit of a different directly lately working on my own products - and having a bit more success with that than I have with affiliate marketing. I’ve not given up on affiliate marketing - but I’m wondering if maybe I need to try things a bit differently.
Landing Pages
Yes, the almighty landing page. I’ve actually not delved into landing pages - and I’m wondering if this might be partly the reason why I’ve not done so well with the affiliate marketing. I know that there are lots of landing page experts out there and maybe I totally missed the boat. My guess is that yes, I did miss the boat. But that doesn’t mean that I can’t float a boat or two out onto the Internet and see if I can catch a sale or two.
I know that it’s going to take more than a $25 gift voucher to some PPC site to see if I can really make a go of it. I’d been reading that one should have about $1000 saved up to use towards marketing. Always be on top of your keywords - shuffling out those that don’t convert. Then if needed use an A/B landing pages to see which converts best.
I swear this is turning into an Olympic event!
A/B Split Testing
I think really you do need to have a bit of money set aside if you’re going to make a go of this aspect of affiliate marketing. If you’re hungry for the $$ you have to be willing to take some of your hard-earned savings and risk it. Because it is a total risk - you don’t know if you’re going to make your money back and honestly if you’re new at this - I would think you would lose it the first time around. It’s a risky biz. but it looks like there are plenty of people out there making good money from it. So why not give it a whirl if you have the money to spare.
So the A/B Testing - from what I understand is that you don’t go tweaking the hell out of your landing pages. If something isn’t working and your not converting there might be a very small reason why - like having a bit of red text on your page to showcase a tip or a title. It could be too many images or not enough. Is there enough “flare” on your page (you know those little button images you see - like “seen on oprah”, “seen on tv”, etc). You need to instill confidence in the visitor to click - you can’t have too many distractions or choices for your visitors on a landing page - this is your way of funneling your visitors to the product for them to buy and for you to get a commission.
Seems simple enough right?
… hahaha… wait a minute
Well - I’ve yet to try the landing pages. I have yet to come up with a $1000 to start a good campaign. For the most part I’ve been a totally cheap bastard. I’ve been relying heavily on keywords and organic searching. Which I’m sorry to say takes forever in a day to accomplish anything. PPC gets more visitors to your landing pages faster. That’s my take on that - not to say ignore the organic search - but that would be for the long haul - for better results later on… keywords/organic search. For the here and now I’d roll with PPC if you have the courage/money to give it a try. And I would say research first - take those offers and know what you’re getting into.
I’m thinking of giving it a whirl… see if I can sort out good landing pages from bad. See where it takes me - it would be the first time I’ve attempted to do it.
I’m curious what you think, so let me know what you think about landing page marketing for affiliate marketing - has it worked, am I off my rocker? Let me know!
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