Marketing Budget

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Since the end of November I’ve been doing a bit of online marketing for one of my websites.  I’ve never really whole-heartedly ever done this with any of my sites.  I’m really not sure why I didn’t apart from the whole lack of funds to do it.

I’m all for the free way of doing things - you know the whole SEO, leaving comments on relevant sites, and just trying to schmooze my way across the Internet.

I have to admit that schmoozing is not my thing.  I don’t have the time to do it.  I have tried and it works for a little while, but the thrill of the chase kind of wears off and there are other commitments I have that need to be done and I’ve not developed cloning so it’s just a one woman job.    Because I don’t particularly like it, I leave it and things end up waffling.

So I’ve been buying ad space on certain sites.  So far the results have been pretty good - I’m happy with where it’s taken me and I’m hoping that with more income from selling products that I can then expand on my marketing.  See that’s the catch - I don’t have a backup income source to put on the marketing, it’s basically what I sell and then a percent of that goes back into marketing and the business.

Makes sense right?

It’s just slow going currently.  I feel it’s slow… but maybe that’s the best way to start out.  I’ve been advertising on some 125×125 spots - and that’s been going well.  I’ve advertised through Scratchback - and that went well too.  Only a few of those sites where I’ve been doing well - took the scratchback plugin down.  AAAAAAHHHHHH.  Dumb.  Anyway - I’m hoping to do a bit more scratchbacks.  Scratchback for the most part is CHEAP ADVERTISTING and for the most part if people see the link and are interested they’ll click.

I’ve also been trying my hand at Entrecard for the site.   I’m still not too sure about this way of advertising, but since the site is new this gets some eyes on it that may not ever have known about it.  I’m not sure how long I’ll keep it up there - and I’m not even sure if I’m getting any conversions with it either… I wonder if there’s a way to track that?

Well, back to the marketing budget.  I know I’m going the cheap route and for the most part I’ve kept my budget at less than $100 each month.  Actually more like $50 a month - well, for February.  If things go well, I should have my budget back up to $100 and I’ll see where March takes me.

Do you have a budget?  How do you roll with it for advertising on sites?  Who do you use?

So many questions I know, but I’m curious if there’s something out there that I’ve not thought about yet, and maybe others haven’t either!

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2 Responses to “Marketing Budget”

  1. 45n5 Says:

    wow very cool looking ;) don’t forget to add your pic in the profile also…

    http://www.showyouradhere.com/admin/avatar.php

    as well, and it’s my fault for not making it obvious, you can change the color of the widget by changing the variables that look like this 000000 or 999999 etc in the line of widget code.

    thanks for mentioning show your ad here.

    if anyone has any questions or feedback I check the ticket system a couple times per day showyouradhere.net and would love to here from you ;)

    thanks again and best of luck to you
    mark

  2. Tyffani Says:

    Hey I am impressed by your candidnace and honesty. Starting a business can be a challenge especially the marketing side of things. Research is key (which you seem to be doing). I’ve gotten tons of great info from Paulie Sambol, Dan Kennedy and a few others. Stay positive and keep digging that well. Water will soon follow.

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