Through the course of my bobbing and weaving with my sites, I’ve decided that I really do need a gameplan. I’ve been doing this for over a year. I’ve been moaning and groaning that things aren’t doing well one minute, and then saying Whoo hoo look at me the next. Never have I taken the time to see what isn’t working and building on what has been working for me.

So now I’m going to do that.

Yes it will be a lot of freakin’ work. Yes, yes it will. I am prepared for it. No matter how much it sucks butt. I will do it.

So anyhoo…

I’m going to write everything down - about one of my more successful sites.

1. How old is my site? (is it out of the sandbox)
2. What products am I selling?
3. Is it HTML or a Blog?
4. What Products seem to sell well so far - write them down!
5. Look at the competition - what are they doing?
- Keywords, MetaTags, Content, How the site is designed… more like that.
6. What shows up in search engine results for my niche keywords.
- Learn from it - to develop a comprehensive site. What’s eye-catching… good writing…
7. What template am I using for my site? How can I make it better.
8. Add relevant content and try to use unique content as often as I can
9. Use good images - not to overwhelm, but to provide buyer with a visual.
10. Take a look at the site from the Consumer’s point of view and not the Webmaster.
- What sucks about the layout? Content? Does the site load fast? etc.

So those are the 10 points I’ve come up with so far. I’m sure I’ll come up with more as this plan comes into effect. But I have to look at this as more of a system - rather than a hap-hazard splattering of sites on the Internet. Plans for all aspects - datafeeds, HTML, blogs, etc. Each has a plan… what works - what doesn’t and get it down - then I can extrapolate from that and build sites with less hassle… more flow.

[Thanks to 45n5 for setting this thought pattern in motion with his commentary on Small Success and Confidence. - There is a really good link there to a SitePoint forum piece on the success of Mook-Jon and CJ].

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